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The unique mix of music, information and news has already won the station a large and loyal following, which is rapidly increasing and is the only effective tool for reaching the Asian Community in Yorkshire and beyond, for advertisers and service providers. The SUNRISE RADIO (YORKSHIRE) studios are based in Bradford city centre and our mix of programming aims to take into account the areas diverse population, something that no other radio station in the region has previously attempted. Our popular Road Show Crew perform at most of the North’s leading Melas and together with community groups organise wonderful outdoor and indoor events.